If you do have a spare 30 minutes I would recommend reading the Behavioural Insights Team Update report.

Click to access BIT_Update-Report-Final-2013-2015.pdf

As more enterprise tools such as O365 / Yammer and Jive the old traditional methods of IT adoption fail (if they ever succeeded) and that’s where the digital transformation agenda takes over. IMO any deployment of collaboration tools need to look at behvaioural insights, nudging the network and behavioural economics to ensure success adoption.